Boomplay, Africa’s largest music streaming and download platform, has announced a partnership with Telkom, allowing members to enjoy more inexpensive music streaming and downloads via the Boomplay app.
This collaboration will make music more accessible to Kenyans by providing subscription packages that will allow Telkom users to access Boomplay’s over 75 million local and international tracks for as little as KSh. 299 per month.
This plan will also provide Telkom users with ad-free music and unlimited downloads from musicians including Otile Brown, Nadia Mukami, Khaligraph Jones, and Nikita Kering, as well as other local and international artists whose music is available on Boomplay.
”This partnership is a great step in our journey to ensure that music is more affordable and accessible to users across the country. With millions of subscribers on their platform, Telkom offers the ideal opportunity to enhance our vision of ensuring the African music ecosystem unlocks its full potential,” says Martha Huro, Boomplay’s Managing Director East Africa.
Her sentiments were echoed by Telkom’s Marketing Director, Eric Achola: “With increased commoditization of the Internet, content is king and we are looking at leveraging our mobile data network to give our customers an unrivaled experience. It is strategic partnerships such as these that will make this happen faster.”
“This tie-up allows for growth and subscriber retention for both partners through affordable data by Telkom and new content on demand from Boomplay.” Achola added.
This is the Boomplay’s first collaboration with a Kenyan carrier.
Daily streaming package will cost KSh. 49, weekly package will cost KSh. 159, and a monthly subscription will cost KSh. 299, all of which will be deducted from the subscriber’s airtime.
