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    Oppo Reno 8T 5G launched in Kenya for KES 49,999

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    TECNO launches PHANTOM X2 Series with retractable portrait lens in Kenya

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    Samsung’s first 2023 Galaxy A series phone comes with 5G, and it’s cheap

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    Report: Kenyan millennials and Gen Zs want more media coverage on money and empowerment

    Report: Kenyan millennials and Gen Zs want more media coverage on money and empowerment

    Former Head of Public Service Joseph Kinyua takes over as KCB Group Chairman

    Former Head of Public Service Joseph Kinyua takes over as KCB Group Chairman

    Isuzu East Africa launches special edition D-Max in honor of Eliud Kipchoge

    Isuzu East Africa launches special edition D-Max in honor of Eliud Kipchoge

    KCB Group shareholders to pocket KES 3.2 billion final dividend

    KCB Group shareholders to pocket KES 3.2 billion final dividend

    KCB Group PLC reports KES 9.8 billion profit after tax in Q1 2023

    KCB Group PLC reports KES 9.8 billion profit after tax in Q1 2023

    Kenyan students win global tech prize with hearing app

    Kenyan students win global tech prize with hearing app

    OpenAI leaders call for coordination and safety in superintelligence development

    OpenAI leaders call for coordination and safety in superintelligence development

    Google adds 8 new African countries to its Flood Hub platform

    Google adds 8 new African countries to its Flood Hub platform

    Safaricom to carry out system maintenance for 5 hours on Saturday night

    Safaricom to carry out system maintenance for 5 hours on Saturday night

  • Laptops
    Apple launches 15-inch MacBook Air with M2 Chip

    Apple launches 15-inch MacBook Air with M2 Chip

    Apple unveils 14-inch and 16-inch MacBook Pro with M2 Pro and M2 Max chips

    Apple unveils 14-inch and 16-inch MacBook Pro with M2 Pro and M2 Max chips

    Complete list of Macs that will run macOS Ventura

    Complete list of Macs that will run macOS Ventura

    Apple unleashes new MacBook Pros with powerful chips, more ports and a notch

    Apple unleashes new MacBook Pros with powerful chips, more ports and a notch

    Laptop buying mistakes you should avoid

    Laptop buying mistakes you should avoid

    Lenovo X1 Carbon 5th Generation Review: just good enough

    Lenovo X1 Carbon 5th Generation Review: just good enough

  • Smartphones
    Google unveils new Pixel devices with foldable phone and tablet

    Google unveils new Pixel devices with foldable phone and tablet

    Samsung launches affordable Galaxy A-series in Kenya with flexible payment options

    Samsung launches affordable Galaxy A-series in Kenya with flexible payment options

    Xiaomi launches Redmi Note 12 Series in Kenya, starts at KES 21,999

    Xiaomi launches Redmi Note 12 Series in Kenya, starts at KES 21,999

    TECNO announces pre-orders for its first foldable smartphone in Kenya

    TECNO announces pre-orders for its first foldable smartphone in Kenya

    Oppo Reno 8T 5G launched in Kenya for KES 49,999

    Oppo Reno 8T 5G launched in Kenya for KES 49,999

    Samsung’s Galaxy S23 Unpacked event: All you need to know

    Samsung’s Galaxy S23 Unpacked event: All you need to know

    TECNO launches PHANTOM X2 Series with retractable portrait lens in Kenya

    TECNO launches PHANTOM X2 Series with retractable portrait lens in Kenya

    Samsung’s first 2023 Galaxy A series phone comes with 5G, and it’s cheap

    Samsung’s first 2023 Galaxy A series phone comes with 5G, and it’s cheap

    Tecno announces Eliud Kipchoge as brand ambassador for PHANTOM X2 Series

    Tecno announces Eliud Kipchoge as brand ambassador for PHANTOM X2 Series

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    Safaricom, NCBA, and KCB restructure Fuliza – all you need to know

    Safaricom slashes prices of 4G Wi-Fi routers by 40%

    How to apply for the new generation number plates in Kenya

    How to apply for the new generation number plates in Kenya

    How to write prompts for Midjourney, from text to image

    How to write prompts for Midjourney, from text to image

    How to use ChatGPT and get the most out of it

    How to use ChatGPT and get the most out of it

    How to make and upload YouTube Shorts with ease

    How to make and upload YouTube Shorts with ease

    How to watch YouTube without ads on Android TV

    How to watch YouTube without ads on Android TV

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    Samsung’s Freestyle Projector now available to purchase in Kenya

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    You can now fix your typos and mistakes on WhatsApp

    Instagram’s new Twitter competitor app could launch next month

    Instagram’s new Twitter competitor app could launch next month

    WhatsApp introduces Chat Lock feature to protect private conversations

    WhatsApp introduces Chat Lock feature to protect private conversations

    WhatsApp launches multi-device feature for up to four phones

    WhatsApp launches multi-device feature for up to four phones

    Twitter users lose blue checks in Musk’s purge

    Twitter users lose blue checks in Musk’s purge

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Home Analysis

Now is the best time to start creating content

Brian Murimi by Brian Murimi
February 5, 2023
in Analysis
Reading Time: 4 mins read
A A
Now is the best time to start creating content

Photo by @felipepelaquim on Unsplash

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I came across a tweet on social media while consuming my daily fix of addiction, and I can’t even pretend to deny it.

One of the world’s greatest YouTubers, Mr. Beast, tweeted out that the time is now to start making content.

The reality is, this is true. Content can be anything, whether it’s a video of your playful kitten or you and your granny having a conversation no one can understand, that’s enough for your big break, or maybe not.

Let me make my case quickly.

KEEPREADING

Instagram’s new Twitter competitor app could launch next month

Twitter gets a new CEO as Elon Musk shifts to executive chair and CTO role

The way individuals communicate and share information has undoubtedly been transformed by social media. Social media, which has over 4 billion active users worldwide, has developed into a powerful instrument for brands, influencers, and people to connect with their target market and monetise their content.

In recent years, social media platforms and usage have expanded substantially; they are now used for more than just keeping in touch with friends and family. Social media has grown in popularity as a platform for individuals to consume material and learn new things, making it an important tool for content producers to reach a larger audience and make money.

Additionally, social media monetization is having a positive impact on more than just brands and influencers. Ordinary people can now gain and monetize their work if they have a passion for generating and sharing it.

The good news is that most social media platforms now let content creators to be paid for their work.

What are the opportunities?

Let’s look at how companies are allowing users to monetize their content.

Twitter

According to Elon Musk, Twitter is now paying creators who subscribe to Twitter Blue Verified a portion of the revenue generated by reply-thread advertisements.

However details about the program’s operation remain scanty.

Starting today, Twitter will share ad revenue with creators for ads that appear in their reply threads

— Elon Musk (@elonmusk) February 3, 2023

YouTube

Starting February 1, 2023, YouTube opened up revenue sharing for Shorts creators.

As a result, it is now possible to profit from the advertisements that users watch on the Shorts Feed. According to YouTube, “45% of the revenue from the total amount allotted to producers will be retained by them, split based on their proportion of total Shorts views.”

This comes after YouTube did away with the Shorts Fund.

Shorts ad revenue sharing starts TODAY 🚀

learn more about how it works, and how to qualify for the YouTube Partner Program → https://t.co/UthBPShGds pic.twitter.com/HaX6TLj3UX

— YouTube Creators (@YouTubeCreators) February 1, 2023

Even better, you can still join YouTube as a partner and produce long form content.

The new requirements are that you either reach the 4,000 hours of non-shorts content or reach 10 million views on your publicly available shorts during the last 90 days. (In either case, you must also have 1,000 or more subscribers to qualify.)

TikTok

With the introduction of TikTok LIVE Gifts, a useful tool on TikTok, users can now respond to videos and express their gratitude for your hard work. It contributes to the significant profits that well-known TikTok performers can now get from their content and is one of the more well-liked ways for aspiring TikTokers to make money on the network.

Facebook

Facebook gave content producers almost $1 billion last year.

According to CEO Mark Zuckerberg, this was used to compensate creators for the excellent material they create on Facebook.

On Instagram, creators can create their own businesses or profit from IGTV advertising. In live streaming, they might offer merchandise and badges for sale. They may also encourage fan memberships, conduct paid virtual events, and sell in-app presents via live broadcasts and audio rooms on Facebook.

Add to this the fact that several companies could possibly approach you to help promote their products. Why not take the chance?

So, if you’re searching for a fresh and intriguing way to profit from your abilities, it’s time to start producing content for social media. Who knows, your big break could come with your next video, picture, or write up.

To stay competitive, I’m sure other platforms will all adopt a similar strategy, rewarding creators.

Tags: FacebookInstagramTikTokTwitter
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Brian Murimi

Brian Murimi

Brian is the founding geek at the Netick. A tech enthusiast skilled in journalism, media relations, multi-platform broadcasting, and social media. Write to him via bryanmurimi@gmail.com

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