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  • News
    Report: Kenyan millennials and Gen Zs want more media coverage on money and empowerment

    Report: Kenyan millennials and Gen Zs want more media coverage on money and empowerment

    Former Head of Public Service Joseph Kinyua takes over as KCB Group Chairman

    Former Head of Public Service Joseph Kinyua takes over as KCB Group Chairman

    Isuzu East Africa launches special edition D-Max in honor of Eliud Kipchoge

    Isuzu East Africa launches special edition D-Max in honor of Eliud Kipchoge

    KCB Group shareholders to pocket KES 3.2 billion final dividend

    KCB Group shareholders to pocket KES 3.2 billion final dividend

    KCB Group PLC reports KES 9.8 billion profit after tax in Q1 2023

    KCB Group PLC reports KES 9.8 billion profit after tax in Q1 2023

    Kenyan students win global tech prize with hearing app

    Kenyan students win global tech prize with hearing app

    OpenAI leaders call for coordination and safety in superintelligence development

    OpenAI leaders call for coordination and safety in superintelligence development

    Google adds 8 new African countries to its Flood Hub platform

    Google adds 8 new African countries to its Flood Hub platform

    Safaricom to carry out system maintenance for 5 hours on Saturday night

    Safaricom to carry out system maintenance for 5 hours on Saturday night

  • Laptops
    Apple launches 15-inch MacBook Air with M2 Chip

    Apple launches 15-inch MacBook Air with M2 Chip

    Apple unveils 14-inch and 16-inch MacBook Pro with M2 Pro and M2 Max chips

    Apple unveils 14-inch and 16-inch MacBook Pro with M2 Pro and M2 Max chips

    Complete list of Macs that will run macOS Ventura

    Complete list of Macs that will run macOS Ventura

    Apple unleashes new MacBook Pros with powerful chips, more ports and a notch

    Apple unleashes new MacBook Pros with powerful chips, more ports and a notch

    Laptop buying mistakes you should avoid

    Laptop buying mistakes you should avoid

    Lenovo X1 Carbon 5th Generation Review: just good enough

    Lenovo X1 Carbon 5th Generation Review: just good enough

  • Smartphones
    Google unveils new Pixel devices with foldable phone and tablet

    Google unveils new Pixel devices with foldable phone and tablet

    Samsung launches affordable Galaxy A-series in Kenya with flexible payment options

    Samsung launches affordable Galaxy A-series in Kenya with flexible payment options

    Xiaomi launches Redmi Note 12 Series in Kenya, starts at KES 21,999

    Xiaomi launches Redmi Note 12 Series in Kenya, starts at KES 21,999

    TECNO announces pre-orders for its first foldable smartphone in Kenya

    TECNO announces pre-orders for its first foldable smartphone in Kenya

    Oppo Reno 8T 5G launched in Kenya for KES 49,999

    Oppo Reno 8T 5G launched in Kenya for KES 49,999

    Samsung’s Galaxy S23 Unpacked event: All you need to know

    Samsung’s Galaxy S23 Unpacked event: All you need to know

    TECNO launches PHANTOM X2 Series with retractable portrait lens in Kenya

    TECNO launches PHANTOM X2 Series with retractable portrait lens in Kenya

    Samsung’s first 2023 Galaxy A series phone comes with 5G, and it’s cheap

    Samsung’s first 2023 Galaxy A series phone comes with 5G, and it’s cheap

    Tecno announces Eliud Kipchoge as brand ambassador for PHANTOM X2 Series

    Tecno announces Eliud Kipchoge as brand ambassador for PHANTOM X2 Series

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    How to use the Bing Image Creator on mobile

    Safaricom, NCBA, and KCB restructure Fuliza – all you need to know

    Safaricom slashes prices of 4G Wi-Fi routers by 40%

    How to apply for the new generation number plates in Kenya

    How to apply for the new generation number plates in Kenya

    How to write prompts for Midjourney, from text to image

    How to write prompts for Midjourney, from text to image

    How to use ChatGPT and get the most out of it

    How to use ChatGPT and get the most out of it

    How to make and upload YouTube Shorts with ease

    How to make and upload YouTube Shorts with ease

    How to watch YouTube without ads on Android TV

    How to watch YouTube without ads on Android TV

    Samsung’s Freestyle Projector now available to purchase in Kenya

    Samsung’s Freestyle Projector now available to purchase in Kenya

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    You can now fix your typos and mistakes on WhatsApp

    You can now fix your typos and mistakes on WhatsApp

    Instagram’s new Twitter competitor app could launch next month

    Instagram’s new Twitter competitor app could launch next month

    WhatsApp introduces Chat Lock feature to protect private conversations

    WhatsApp introduces Chat Lock feature to protect private conversations

    WhatsApp launches multi-device feature for up to four phones

    WhatsApp launches multi-device feature for up to four phones

    Twitter users lose blue checks in Musk’s purge

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Home Smartphones

Samsung launches affordable Galaxy A-series in Kenya with flexible payment options

The Netick Newsroom by The Netick Newsroom
May 10, 2023
in Smartphones
Reading Time: 3 mins read
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Samsung launches affordable Galaxy A-series in Kenya with flexible payment options

Samsung A Series Brand Ambassador, Kennedy Odhiambo 'Crazy Kennar' engaging with the A series range of devices

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Samsung Electronics officially welcomed the A-series range of devices into the Kenyan market, a move that is designed to cement the global electronic manufacturer’s position as the market leader in the Kenyan market.

The brand that was recently voted most loved electronics brand by women in Kenya introduced the Galaxy A 14, A24 5G, A34 5G and A54 5G to customers through a colorful customer engagement event held at the Junction mall. Present during the event was Ms. Rehema Nyambura Product Marketing Manager at Samsung Electronics and Chandni Verma Marketing Manager Watu Simu.

Samsung has taken over the smartphone market by ensuring product accessibility through strategic partnerships with device financing companies like Watu Simu, M-Kopa and SunKing.

According to research from IDC, Samsung led the way in Kenya’s smartphone market in Q4 2022 with a 31.7%-unit share. Samsung leveraged its distribution through asset financing, which allows underbanked customers in Africa to purchase products like smartphones.

KEEPREADING

Report: Kenyan millennials and Gen Zs want more media coverage on money and empowerment

Isuzu East Africa launches special edition D-Max in honor of Eliud Kipchoge

Speaking at the launch, Ms. Rehema Nyambura Product Marketing Manager East Africa said, “We believe device financing is a key driver in making our products more accessible to consumers, and it has played a critical role in helping us maintain our market position and stay competitive.” He further went on to say “The A series is a key part of Samsung’s strategy to offer high-quality devices at an affordable price point, and we are committed to making the A-series available in Kenya. We believe that offering high-quality devices at an affordable price point is essential to our success and meeting the needs of our customers”.

With the average Kenyan earning a daily wage it has become paramount for companies to develop flexible payment options that complement the daily life of the customers thus driving user accessibility in the long term.

The new additions to the popular Galaxy A series will help users shoot steady and crisp videos, see clearly even in bright conditions, and do more of the things they love with a battery life that lasts more than two days. The Galaxy A54 5G and Galaxy A34 5G deliver stunning images with clear quality even in bright conditions, making use of Samsung Galaxy’s leading Nightography and AI capabilities. Whether users want to capture the perfect selfie or connect through super-smooth video calls, the Galaxy A54 offers astonishing detail thanks to its 32MP front camera.

Furthermore, the A series range of devices produce video with amazing clarity, combatting shakiness and blur with improved optical image stabilization (OIS) and video digital image stabilization (VDIS). Users can be confident about capturing awesome content, even with unsteady hands or when filming on the go. For adventures after dark and in low light conditions, Night mode helps users to capture more detail by broadening the camera’s pixel size

The Galaxy A14 boasts an enhanced, wider and sharper display with a 6.6” FHD+ large display and high resolution for immersive viewing. This is an improvement on the Galaxy A13 that it replaces, which had a 6.5” HD+ display, while the Galaxy A34 and A54 feature immersive Super AMOLED displays, measuring 6.4-inch on the Galaxy A54 5G and 6.6-inch on the Galaxy A34 5G. Both displays have been upgraded for astounding outdoor visibility, even under bright sunlight. With the enhanced Vision Booster and a 120Hz refresh rate, the displays will keep up with users as they move between different lighting conditions.

Overall, Samsung’s approach of offering financing options to customers, combined with its alluring product offerings, has helped it to cement its position as a leading player in the electronics industry. The Galaxy A series comes in three color options, including Awesome Lime, Awesome Graphite, Awesome White and Awesome Silver available at any authorized dealer stores nationwide.

Tags: KenyaSamsung
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